
Digital marketing in 2020: marketers increase digital spending despite challenges
- Internet marketing,
- Display advertising,
- Contextual advertising,
- Content-marketing,
- Search engine optimization
This article is based on Nielsen annual marketing report. Marketing is continuously transforming, and many marketers are spending more money on digital media. In fact, over half of all advertising budgets in the US are spent on digital marketing. But how can marketers know the efficiency of these new channels?

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