We were helping KFC build the fast-food restaurant of the future. A restaurant that integrates technologies with CRM to recognize and cater to the needs of each individual customer. In Moscow, KFC opened a restaurant that had no cash desks, and where orders are brought by a conveyor and a robot.
We have extensive experience working with large international companies. However, the task of personalizing interactions with millions of KFC customers was a new challenge. One that we were excited to take on.
