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I completely agree with you! Email marketing has certainly become a vital tool for businesses to connect with their customers and drive growth. The ability to personalize and segment email campaigns allow for a more targeted approach, which can increase engagement and customer loyalty.
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Not many companies are taking advantage of this. Email marketing is back.
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Thank you very much for the article. Of course, this kind of marketing works only with a competent design and selection of tools. Often small businesses use this method incompetently. It turns out very annoying advertising of their brand.
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The Power of Email Marketing: Engaging Customers for Business Growth