• Case Study: How to Get Featured on Google Play and Adapt ASO to Different Countries



      Full HP Ltd is an international mobile game development company with 40+ employees and offices in Rostov-on-Don and Cyprus. Their portfolio includes 8 games, among them Mad GunZ (a Google Play Editors' choice) and Blocky Cars (a Catappult Editors' choice). Mad GunZ has over 12 million downloads on all platforms, and Blocky Cars has over 32 million.

      The company is actively involved in the life of the IT community and is a sponsor of the Sunflower game devs festival.

      The Full HP Ltd team translates texts for Blocky Cars and Mad GunZ using Nitro professional translation service, and agreed to share some of their lifehacks with us:

      • how to maximize ASO optimization results
      • how to get on the home page of Google Play
      • how to monetize children’s games
      • and the benefits of releasing a game on alternative platforms.
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    • Android, Google and free content licenses. Who is to blame and what can be done?

        The story of another ban.


        Have you heard about bans on apps and developers in Google Play? This is just such a story. It’s also an attempt to collect similar cases into one place and offer some kind of plan of action to prevent Google’s unpredictable actions. It isn’t fair to be banned for the legal use of free material. Personally, I like the idea of content licenses such as CC BY-SA, which permits any use, including commercial. Thanks to such licenses, we developers have websites like StackOverflow, where I’ve been elected to be the moderator. Unfortunately, companies like Google don’t respect the ideas behind these licenses. Here's my story.

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      • The Top 10 Languages for App Localization



          App localization statistics, case studies and analytics


          The goal of every app developer, product manager, and marketing manager is to drive their app’s visibility and broaden its coverage. At the same time, this is also a way to approach the ultimate business goal of increasing monthly active users and revenue.

          This brings us to the idea of app localization, which allows a product to reach new geographical regions and satisfy specific needs and user expectations. As such, localization must address multiple linguistic, cultural, regional, and religious considerations.

          Written by Alconost
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        • Grow Your Revenue Using In-app Purchases

            In 2019, things are going to shake up particularly with regards to in-app purchases and the best approach. In the event that you are eyeing to procure great income from these administrations, at that point you should look at the tips underneath.

            Introduce Timely Discounts

            Given the relentless challenge in the Mobile app world, it is significant that you venture up your game. One of the techniques that you can actualize is having constrained time offers. In doing this, you get the chance to publicity the item or administrations among versatile app clients. The time factor is likewise vital as you don't wish to overstretch the markdown offers.

            Besides, you have to bring on board mastery to enable you to think in transit forward with regards to the limits. Keep in mind, you should be strategic in request to gain more income and clients.

            Adventure into Partnerships

            It is anything but difficult to fly solo with regards to Mobile apps however you can't neglect the need accomplices. As you advance your items and administrations, it is significant that liaise with substances that can support your incomes.

            In any case, picking the best corporate to connect with is no stroll in the recreation center. You will be required to investigate how their items/administrations can enable you to manufacture your image. Under this, you may have joint effort between an application for wearable emergency clinic gadgets and social insurance association. The outcome will be an increase in the number of clients accessing the in-app purchases.

            Besides this, you may pick to package together at least two items under your image when pushing the in-app purchases.
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          • How Many Developers Need to Create Service Like Airbnb

              Back in 2007, Brian Chesky and Joe Gebbia shared a room in San Francisco and were unable to pay rent on time. As a way out, they decided to turn their living space into a simple bed-and-breakfast hotel to get some money from travelers. If you love traveling i can advice you Travel news site. A year later, the venturers launched a website which evolved into the most famous peer-to-peer renting technology service called Airbnb.

               Now, the company has 3,100 employees and generates insane revenues for its founders. The statistics say that Airbnb has 150 million registered users, 3 million hosts, and 4 million listed offers. The service covers 80,000 cities in 190 countries, and, interestingly, 50% of traffic comes from mobile applications.

                These figures are so impressive that you may also want to create your own Airbnb clone and become successful. But slow down. This story is already written; do you really need to create a marketplace similar to Airbnb?
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