• The science behind how our brains work best, and how technology and our environment can help



      You’re utterly focused. You’ve lost track of time. Nothing else in the world exists. You’re living in the moment.

      While this might sound like meditation, it’s a description that can also be applied to the state of flow – the feeling of being so engaged by your work, that you lose yourself to it completely, while massively increasing your productivity in the process.

      It’s the holy grail that we all strive for, whether it’s a hobby we’re passionate about, or a project at work. Achieving our best and utilising our maximum potential at all times, can however, be a struggle.
      We had the pleasure of talking with Dr. Jack Lewis, a neuroscientist with a passion for exploring how our minds work, to see what motivates us to do our best work, and the important roles that workplace environments, culture, and technology can play.
      Read more →
    • How to get the team to search for more productive ideas

        The creation of design models as well as visualization of solutions is for some reason always a subject of great interest among all members of a productive team, be it a manager eager to master Sketch, or a developer who wants to make cool interfaces without the need to go to a designer. But we all know what happens when it comes to actually doing stuff.



        My way


        Hi, everybody!

        My name is Anna and I work for an American company Scentbird NY as a product designer. Prior to that I was involved in developing flagship products in Alfa-Bank design team.

        I was probably born under a lucky star but all my life I've been working with the developers who suggest the best product solutions, better than a lot of product managers and product owners. But anyway, my observation is that the earlier you involve developers into working on a particular task, the better off you are.

        What you are about to read is actually a blueprint on how to conduct brainstorm sessions and generate not-so-obvious yet effective solutions, which are apparently really easy to reach and not that time-consuming.
        Read more →
      • Artificial neural networks explained in simple words

          image

          When I used to start a conversation about neural networks over a bottle of beer, people were casting glances at me of what seemed to be fear; they grew sad, sometimes with their eyelid twitching. In rare cases, they were even eager to take refuge under the table. Why? These networks are simple and instinctive, actually. Yes, believe me, they are! Just let me prove this is true!


          Suppose there are two things I’m aware of about the girl: she looks pretty to my taste or not, and I have lots to talk about with her or I haven’t. True and false will be one and zero respectively. We’ll take similar principle for appearance. The question is: “What girl I’ll fall in love with, and why?”


          We also can think it straight and uncompromisingly: “If she looks pretty and there’s plenty to talk about, then I will fall in love. If neither is true, then I quit”.


          But what if I like the lady but there’s nothing to talk about with her? Or vice versa?

          Read more →