• Scaling Culture as the Key to Getting Eyeballs on Your Brand

      The Web is a blessing and a curse. It’s the greatest publishing platform ever devised, it offers accessibility and allows for the free flow of information. On the other hand, it has made getting actual exposure even harder. Yet, some brands still mistake the former for the latter and continue to pursue traditional marketing strategies.

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    • Building a global legal network for open source

      In late 2006 I became the first coordinator of the Free Software Foundation Europe’s legal department. It was called, for reasons lost to time, the “Freedom Task Force,” and it constituted myself, Carlo Piana as the General Counsel, and several volunteers with connections to organizations like gpl-violations.org. Our goal was strait forward. We wanted to enhance knowledge and communication across Europe with respect to open source software and to ensure that both commercial and non-commercial actors in the space would get the full benefit from its potential.

      One may ask why a legal department was being used for what sounds like a relatively general goal. Such a question can be answered with context from the time period. In 2006 one of the main discussions about sustainability for open source was related to legal matters, particularly concerns or challenges related to patents and copyright matters. Simplifying things somewhat, there were open questions regarding whether patent challenges could make open source expensive or unsustainable for commercial actors, and there were open questions regarding whether parties could or should follow the terms of open source licenses.

      On the latter point, and somewhat amusingly when used from the perspective of today, some parties were of the opinion that the terms of open source licenses might not be mandatory. Harold Welte, the team at gpl-violations.org and lawyers like Dr. Till Jeager in Germany are owed a debt for laying this question conclusively to rest not only in their own nation but globally. While it may seem superficially counter-intuitive, their work to ensure clarity a substantial foundation to encourage and sustain commercial investment in the sphere. After all, when it comes to investment, a clear, unambiguous and level playing-field is vital.
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    • 7 tips how to deal with remote teams

        Originally article was posted here — 7 tips & tricks on how to deal with remote teams

        A number of both large corporations and small companies having almost no staff is increasing. This is the impulse of new times that many call “uberization”. The phenomenon was named after Uber — one of the largest public-transportation companies whose drivers all are independent entrepreneurs aka freelancers. Such a structure allows Uber to work all over the planet through operating remote teams of drivers in dozens of cities simultaneously.
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      • The History of SXSW: How It All Started

          SXSW is a festival of culture and technology held every spring in Austin, Texas. It’s a global phenomenon, with hundreds of thousands attending the event every year and millions more following the media coverage. Even if you’ve never heard of it, you’ve certainly felt its influence on our culture.

          But it wasn’t always that way.

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        • How Brands Can Break Through the Tech Media Bubble

            Good luck getting people to read your branded tech story. Now, before you get mad, I’m sure you’ve got something great to share. I’m sure you found an exciting new solution to some sort of problem. All you want is for others to be as excited about it as you are. Sadly, the odds are not in your favour.

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