Probably, there was just a cat picture, then they thought up eyes movement and developer implemented the idea.

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Why do so many programmers hate UI work? Because it is tedious. Especially, for the Web, but other types of UI are only slightly easier. Layouts, margins, paddings — neverending stream of little tweaks to make it look OK on all sane environments, and somehow this freaking button sometimes overlaps that input field. Rrrr! And yes, it should not hang on button clicks, which means a lot of asynchronous programming, which is a nightmare.
And don’t even speak about aesthetics and usability! Choose right colours, element sizes and locations, find/draw images and put them where they fit, think about user workflows — isn’t it a designers’ or Ux specialists’ job?! Leave me alone, I’m a programmer. I work with backend layers, where everything is straightforward and linear, there are no buttloads of different environments to adjust to, and design is guided by mere logic without pesky fussing with ‘user friendliness’ and ’beauty’!