How much does your privacy cost? Your medical information, your home address? How much is your browsing and search history? You might have never thought about that.
The benefits of a great social media strategy include increased brand awareness, customer loyalty, quality leads, and increased sales.
However, these kinds of results are not easy to achieve.
There’s fierce competition on social media and different ranking algorithms judging the content you post. Social media audiences also choose what content they deem relevant.
You can no longer post content and hope that people will follow your account, engage with your content, and convert. Instead, you need to implement tactics that can help you gain market traction while enhancing your social presence.
Moreover, a good social media app is what can actually bring you fruitful results. You can hire dedicated mobile app developers from reputed mobile app development companies to boost your social media marketing ROI.
In this post, I’ll discuss some of the tactics you can implement to boost your social media marketing efforts.
Implementing safety measures for your taxi business amid COVID-19: How to develop a taxi app with these safety measures?
We understand that accountability starts with us,” says Sachin Kansal, the senior director of product management at Uber. With the vaccine for the Coronavirus still in the making, there is a need for collective responsibility to ensure global safety. Nations across the world are gradually lifting lockdowns, owing to the economic downfall. On the other hand, people are adapting to the ‘new’ normal.
Based on practice, even the simplest data analysis can lead to a significant reduction in CPA. Advertising campaigns on Facebook are no exceptions and need to be optimized over time. Often under optimization, you can see experiments with different types of audiences and targeting. If you want to get more conversions within the same budget, then you should pay attention to a few crucial points that we will consider in this article.
Ruby programmers around the world are participating in an increasing number of conferences where they gather to share reports on unfinished projects, discuss the future of Ruby, and welcome newcomers to the community. At such conferences, new ideas are born and a lot of inspiration comes for real masters of their craft. Let's take a look at the list of the main events of the Ruby community.
There was a custom configuration management solution.
I would like to share the story about a project. The project used to use a custom configuration management solution. Migration lasted 18 months. You can ask me 'Why?'. There are some answers below about changing processes, agreements and workflows.
Good content makes customers loyal, forms a positive brand image, and raises sales in the long term. But it only works if content reaches its target audience. To bring together prospective clients and relevant messages content marketing platforms are used. Learn how they can improve campaigns of marketing agencies, media buyers, and companies.
Social media marketing or, simply, SMM is indispensable in 2020. All businesses and personal brands that want to attract user attention should focus on social networks. Moreover, if you want to dominate Facebook, Twitter, Instagram or any other platform, you will need dedicated SMM tools. It’s totally okay to start without them. But any profile that aims at sustainable growth should consider marketing and management software.
In this guide, we will briefly cover the main categories of SMM systems. Due to a large number of available tools, we just can’t review all of them. That’s why the main section unveils five the most useful and powerful systems for SMM specialists in 2020.
As of 2020, video marketing is, perhaps, the most popular and reliable way to advance via content marketing. Yes, useful articles, link exchanges, and advertising posts are still useful. However, video content is a much better way to sell your product to users. You can verify this by looking at the statistics, which suggests that in 2021 users will spend an average of 100 minutes a day watching a video. And if this is not enough for you, then polls suggest that about 48% of consumers prefer to learn about new products through video content.
СOVID-19 and Internet
Recent events caused by coronavirus spread have highlighted quite a few problem areas in society, economics, technology… And it’s not only about the panic, which is inevitable and will come back with any following global issue. But it is really about the consequences: crowded hospitals, empty shelves in supermarkets, people having to stay at home and use up the Internet which turns out to not be enough for everyone who’s going through the hard days and nights of #stayathome.
What already happened
Content Marketing Culture: Why Cultural Influence Trumps Fighting For Social Media Traffic, Likes and Followers
Bad news is — press release is dead. Good news — there are ways around that. Once you understand how we got here and why the old tricks don’t work anymore, you’ll be able to adjust and rise to the top.
In my previous post I mentioned that I had started my freelance career as a senior full stack software engineer. The first problem I faced was clients – it's a pretty tough job to find them. I will show you my trial and error approach to getting a first paid contract. It’ll start from paid ads on social networks, going through content marketing and surprisingly ending on free promotional channels. At each step I will share with you my thoughts, tips and samples. The whole journey from zero to one client took me three weeks.
At the start of the journey I had a portfolio site, several photos for ads, and a lot of optimism. I need to mention that I decided to avoid freelance marketplaces such as UpWork and Freelance.com as their rates are too low. I also avoided TopTal and Turing.com as I don’t want to spend my free time on their several-stage interviews (I've played this game with Google once, and don’t want to do it again).
The company of speakers at Moscow Python Conf++ 2020 is great, and it's not a good luck but thorough Program Committee's work. But who cares about achievements, it's much more interesting what the speaker thinks about our own questions. Conferences suits good to find it out, get insider information or advice from an experienced developer. But I got an advantage of being in Program Committee so I already asked our speaker Kushal Das some questions.
A unique feature of Kushal's speeches is that he often unveils «secret» ways to break Python code and then shows how to write code so that the NSA can't hack it. At our conference Kushal will tell you how to safely develop and deploy Python code. Of course I asked him about security.
No matter how original and well thought-out it is, it has to provide cultural value to succeed. Otherwise you become the knockoff brand. Below are three ways to quickly integrate brand’s culture into your content-marketing strategy, and what’s even more important — scale it with little to no additional resources.
It is quite observable today that every business requires to leverage the power of the internet and mobile to earn more profit and attract tech-savvy audiences.
A website redesign might be a powerful strategy to bring new life to a business. Still, there are also lots of cases when poorly prepared redesign resulted in financial losses, angry users, and other problems.