Development for AR and VR *

Augmented reality (AR) has been gaining popularity in recent years, with companies such as Apple, Meta, Google and Microsoft investing heavily in the technology. AR technology allows users to see digital objects and information overlaid onto the real world. This technology has the potential to revolutionize multiple sectors in the future, from healthcare to education to entertainment. In this article, we will explore how AR is going to change these sectors and the potential impact it will have on society. 

We will have a closer look into three sectors and try to see how AR could change them in upcoming future.

Apple next year is planning to enter a new product category, launching its first mixed reality headset. Rumors indicate that the upcoming headset will support both AR and VR technology, and that it will have features that will outshine competing products.

With the iPhone, iPad, and Apple Watch, Apple's hardware and software led it to dominate those categories within a few short years after entering a new market, and it's likely the same thing will happen with augmented and virtual reality. We've rounded up 10 features rumored for the AR/VR headset that will set it apart from competitors.

If you’re following recent Apple announcements probably you’ve noticed the fact that Apple is just landing foundation for future mixed reality development. Without saying a word during WWDC keynotes.

Hi! I am Aleksey Rybakov, Product Owner at Sber ARVR Lab. 

And before telling you what we have achieved, let me explain the meaning of this article’s heading. Or more so, explain the word “metauniverse”. This term was well-described by Mark Zuckerburg: “Metauniverse is internet implemented, where instead of looking at internet, you are inside of it.” Like a parallel universe, which you can enter yourself with AR/VR gadgets or through a 3D-avatar.

In other words, a metauniverse is simultaneously a virtual space and a way of engaging with its objects without the common “screen + keybord/mouse/sensor” medium. 

And yes, metauniverses are here. But to get into one, you’ll need a few things. First, you need to know where to look. We will talk about that later when depicting a curious case in Moscow. Second, you need a technology that will help connect the virtual world with the real one. We will talk about that as well. 

Now, let me introduce: VPS.

It took Airbus 40 years to build its first 10,000 aircraft. Over the next 20 years, the aerospace giant aims to build 20,000 more—aformidable challenge that will require cutting-edge innovation.

Holographic technology from Microsoft, known as “mixed reality” because it combines physical and digital worlds, will be key to helping Airbus reach this ambitious goal.